Ortega Street looking west toward the Pacific Ocean. "Slow school xing" is stenciled in yellow letters on the pavement.


The District 4 Mobility Study, which the Transportation Authority completed in 2021, identified a community shuttle as a priority. The study found that there are about 17,000 drive-alone trips within the district on an average weekday. The study also found just 4% of trips within the district use transit.  

To help implement recommendations from the study, the Transportation Authority is now developing a business plan that will define an on-demand microtransit shuttle service within District 4. The business plan will identify potential service models and establish the operating requirements of a successful service. This phase of the project also includes outlining the future operating phase cost and funding strategy.  

This District 4 Microtransit Business Plan will conduct planning for a subsequent pilot implementation of on-demand microtransit operations. Following a successful pilot, the service is envisioned to expand to meet longer-distance travel needs for District 4 residents and visitors with connections to surrounding neighborhoods with high travel demand. 

Project/Study Partners

The project is led by the Transportation Authority, in coordination with the San Francisco Municipal Transportation Agency and Office of Economic and Workforce Development. 


The potential benefits of an on-demand microtransit (shuttle) service include:

  • Reduced vehicle trips
  • Shorter transit travel times, including shorter first/last mile and/or transit access times
  • Reduced transit cost per passenger trip 


  • Fall 2022–Spring 2023

    Industry review, mobility analysis, preliminary scoping

  • Spring 2023

    Outreach; Operating Models and Service Parameters Analysis

  • Summer 2023

    Outreach; Business Plan Development

  • Fall 2023

    Present Business Plan

Cost and Funding 

This project was funded by the Transportation Authority’s Neighborhood Program at the request of Transportation Authority Board Member Gordon Mar (District 4)


Prop K Transportation Sales Tax Funding Request (PDF)


Suany Chough, Assistant Deputy Director for Planning

Related programs


Our Neighborhood Program supports neighborhood-scale planning efforts and project implementation in each supervisorial district.

The District 4 Mobility Study will explore ways to increase the use of non-automobile modes in the Outer Sunset and Parkside neighborhoods.