The Transportation Authority logo is composed of two parts: the “coin” and the “name.” The layout and relative size of each element must not be altered from the lockup below. Never use the coin without the name, or the name without the coin.

Image
The Transportation Authority logo is composed of a “coin” and “name”

The logo files can be downloaded using the link below. Do not modify or attempt to recreate them.

Brand Guidelines

On a light background, the coin and name must be set in black.

Image
Transportation Authority Logo for light backgrounds

On a dark background, the coin must be set in black & white, and the name must be set in white.

Image
Transportation Authority Logo for dark backgrounds

Minimum Clear Space

Always feature the Transportation Authority logo prominently with an appropriate amount of surrounding clear space. Do not crowd any text or artwork closer than twice the height of the “F” in any direction.

Image
Do not place anything closer to the logo than twice the height of the “F” in any direction

Minimum Size

Never use the Transportation Authority logo smaller than 1.25 inches wide. The name must always be readable.

Image
Do not display the logo smaller than 1.25 inches wide

Accepted Alignment

Content can be aligned to either the left edge of the coin, or the left edge of the name.

Image
logo alignment
Image
logo alignment

Unapproved Uses of the Logo

On a light background, do not set the logo in anything other than 100% black.

Image
unapproved logo

On a dark background, do not reverse the coin.

Image
unapproved logo

Do not stretch, skew, or otherwise distort the logo.

Image
unapproved logo

Do not attempt to re-create the logo with a standard font, or alter the line breaks in the name.

Image
unapproved logo

Do not add any filters or effects to the logo.

Image
unapproved logo

Do not use the name without the coin.

Image
unapproved logo